Branding is NOT just a logo. Let’s take a look at why investing in your branding is one the most important things you can do for your business.
A brand is more than a logo, it’s how your business is perceived through your visual and verbal identity. It’s a representation of your reputation across all platforms, an expression of who you are, what you stand for and why clients should work with you. When customers understand who you are, they can recognise you right away and appreciate why they should want to buy from you.
Why does my business need a unique logo & branding?
It is so important to have a unique logo that is custom to you. A unique logo stands out from the competition, nowadays it’s vital to have a look and identity that doesn’t just get lost in the crowd! Good branding elevates a business and builds recognition and loyalty. Customers are attracted to brands that share similar values with them. When you showcase what you value through your logo & branding, customers will develop an emotional connection to you.
How does my branding affect customers’ first impressions?
Your logo conveys what your brand is all about from the first impression. Good design not only looks professional on the surface, but it also symbolises something deeper. The quality of your logo & branding is directly related to how people will view your product/service before trying it. A visual element can add depth and makes your logo memorable, allowing it to stand out from the crowd. Strong and simple imagery will achieve a distinctive logo. A good rule of thumb is; a logo has to grab the attention of a consumer for 10 seconds so they can memorise it and form an opinion about it.
Can you help me with branding for my business?
Simply put, we absolutely can. Our brand design packages have been created to help you create the brand of your dreams without breaking the bank. If you are looking for a new logo & branding for your business or you just want to freshen up what you have now, contact us today for more information on our wide variety of brand design services.