Honest Product Review – Face Serum

  • Anywhere

Website Sásta Skin Health

Skin Barrier Supportive Skincare

Campaign Goal:

We want you to try our Microbiome Booster Serum for 2 weeks and give a real and honest review of your experience of using the serum. Explain how your skin looked and felt before using Sásta, and how it looks and feels now, after using it for a few weeks.

Content Inspo:

https://www.tiktok.com/@bondenavant/video/7314035431014780202?
https://www.tiktok.com/@iamfyiya/video/7253418543117552922?
https://www.tiktok.com/@theglownarrative/video/7236112480399854894?
https://www.tiktok.com/@xthuyle/video/7203076563418598662?

We want honest reviews in your own natural style of how you shoot content.

Ideas/Inspiration:
1. Show a before and after picture and state how you got your skin from a to b using Sásta (if applicable)
2. Document your journey using Sásta everyday and do a face to camera review at the end/voiceover
3. Review Sásta while applying skincare talking to camera

Aspect Ratio:

9x16 for TikTok & Reels

Duration:

30-45 seconds

Platform:

Instagram, Facebook, TikTok

Do's & Dont's:

Do:
1. Show your face and talk to camera
2. Emphasise that the product can fit into any skincare routine.
3. Talk about the skin concerns that it has helped you with.
4. How to use: Use 2-3 drops of serum and apply to your face and neck after cleansing. Follow with desired serums, moisturiser, SPF if applicable.

Don't:
1. Mention any other skincare brand directly
2. Use micellar water in the video

Project Specifics:

Product info:
Sásta Microbiome Booster Serum is suitable for all skin types. It is formulated with prebiotics and postbiotics and scientifically proven to improve redness and inflammation, reduce irregular pigmentation, boost your skin's hydration levels, improve skin sensitivity, and fight premature ageing. It can be used alongside any other skincare products. It is an additional step in your skincare to be used after cleansing before applying any other serums or moisturisers. Apply 2-3 drops to a cleansed face morning and evening.

Budget:
Looking for someone to create this content on a gifted basis.

Deliverables:
We want you to provide an honest review of your experience with Sásta.
30-40 seconds long
Mention how your skin looked and felt before using Sásta and how it looks and feels now.
Content to be sent to Sásta for approval before posting

Further information:
If you want anymore information about the brief or the product, don't hesitate to reach out to us.

Deadline: March 8th

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